"The best part of any story is the story behind it", says Scott Cooksey. "My job is to help tell that story."
Whether you notice it or not, you are surrounded each day with a choice. Obvious choices are the ones you notice. More important, though, are the decisions you don't notice.
Maybe it's the way you talk to your employees. Perhaps it is the message delivered to your customers by the actions of your company. Does every decision you make push you